La Quinta

In 2014, affiliates of the Blackstone Group spun off the select-service La Quinta brand into a stand-alone, publicly traded company. The company has grown over the years and currently, La Quinta Holdings has a portfolio of more than 880 hotels with almost 250 more in the pipeline. In July, La Quinta filed forms to separate the company’s real estate business from its franchise and management business as CorePoint Lodging Inc. CorePoint will be the only publicly traded U.S. lodging REIT focused on the midscale and upper-midscale select-service segments. La Quinta’s president and CEO, Keith Cline, says that this separation will lead to greater strategic clarity and will allow the two companies to unlock growth opportunities that were previously unavailable.

» Ownership split (U.S. properties) | 321 corporate-owned or managed and 557 franchised
» Rewards program | La Quinta Returns and La Quinta Returns Military Rewards
» Length of contract | 20 years
» Contact | David Wilner,


Brand NameWhat It's AboutChain ScaleCompetitive SetFranchise FeesU.S. Properties/StatesGlobal Pipeline
LaQuinta Inns and Suites Since 2001Select-service properties designed with longer visits in mindMidscale to upper-midscaleComfort Inn, Comfort Suites, Holiday Inn Express, and Hampton Application: $5,000
Balance of Initial: $50,000 minimum
Royalty: 4.5%-5% GRR
Marketing: 2.5% GRR

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