Hotel Equities Names Joe Reardon VP of Business Development

reardonthumbnailAtlanta-based Hotel Equities (HE) recently named Joe Reardon to the position of vice president of business development.

He oversees the development team, negotiates management contracts, and evaluates the financial feasibility of the firm’s acquisition opportunities. His responsibilities include utilizing the existing portfolio of 50+ hotel assets as a platform for rapid growth with current and potential owners.

“Joe has a proven track record as a highly-skilled and capable leader who understands both hospitality and real estate and knows how to put together a deal,” said HE Chief Operating Officer Brad Rahinsky. “We look forward to his expertise in leading our portfolio growth.”


Reardon brings more than 25 years of experience in the hospitality industry to his new post. He came to Hotel Equities from Alliance Hospitality where he served as executive vice president of sales and marketing and oversaw sales and marketing, along with business development, for the firm’s extensive portfolio. Prior to joining Alliance, he served five years as vice president of sales and marketing for the Noble-Interstate Group and Noble Investment Group where he managed a nationwide portfolio of hotels.

“I am honored to join Hotel Equities and look forward to driving the development of this culture-based organization of seasoned professionals,” said Reardon. “Hotel Equities has created a very trustworthy and “hands-on” relationship with its owners and strategic partners. I am excited to continue this mantra with an aggressive growth platform going forward.”

Mr. Reardon began his career with Marriott International in sales and marketing, transitioned to operations as general manager in various locations, but later moved back to sales where he was promoted to regional director of sales and marketing. Over a 17-year span, he earned prestigious awards from Marriott International for work in select service, full service and resort hotels, including the Director of Marketing of the Year and the General Manager President’s Cup.