Industry NewsBrandsHilton Highlights the Growth of Its Luxury and Lifestyle Portfolio

Hilton Highlights the Growth of Its Luxury and Lifestyle Portfolio

CANNES, France—In 2025, Hilton’s luxury and lifestyle portfolios continued to expand, as the company officially celebrated 1,000 hotels in the space worldwide. This milestone comes after a year in which Hilton’s lifestyle and luxury collection grew, and the company built various partnerships. Looking ahead to 2026, Hilton continues to focus on providing travelers with purposeful experiences, connections, and journeys.

“After a remarkable year in 2025, we’re inspired by what’s ahead for Hilton’s luxury portfolio,” said Dino Michael, global category head, luxury brands and branded residential, Hilton. “We have an opportunity to anticipate how travelers’ needs are evolving in 2026, whether it’s multi-generational families seeking shared experiences, solo travelers craving quiet reflection, or guests immersing themselves in the culture of a destination. Our focus within the luxury brand portfolio at Hilton remains on designing experiences that are elegant, purposeful, and truly unforgettable.”

Luxury Highlights: Key Openings
  • Waldorf Astoria Rabat Salé (Morocco) — Opening Soon
  • Waldorf Astoria London Admiralty Arch (UK) — Anticipated Opening Date: 2026
  • Waldorf Astoria Kuala Lumpur (Malaysia) — Anticipated Opening Date: Q4 2026
  • Conrad Athens The Ilisian (Greece) — Anticipated Opening Date: Q1 2026
  • Conrad Corfu (Greece) — Anticipated Opening Date: Q2 2026
  • Conrad Kuala Lumpur (Malaysia) — Anticipated Opening Date: Q3 2026
  • Conrad Nagoya (Japan) — Anticipated Opening Date: Q3 2026
  • Conrad Riyadh Laysen Valley (Saudi Arabia) — Anticipated Opening Date: 2026
  • The Den Bengaluru, LXR Hotels & Resorts (India) — Anticipated Opening Date: Q2 2026
  • NoMad Singapore — Anticipated Opening Date: 2026
  • Signia by Hilton Tainan — Anticipated Opening Date: Q3 2026
  • Signia by Hilton Diplomat Beach Resort (Hollywood, Florida) — Anticipated Opening Date: Q2 2026
  • Signia by Hilton Indianapolis (Indianapolis, Indiana) — Anticipated Opening Date: Q3 2026

Curio Collection and Tapestry Collection each are on track to surpass 200 openings worldwide by next year. In 2026 alone, more than 60 new lifestyle hotels are expected to debut, adding distinctive properties across diverse destinations to Hilton’s expanding portfolio.

“As we look toward 2026, Hilton’s lifestyle and collection brands are thriving in both emerging markets and unexpected destinations, giving travelers even more ways to experience places that feel authentic and inspiring,” said Jenna Hackett, global category head, lifestyle brand management, Hilton. “Every new opening reflects our commitment to creating locally rooted experiences that resonate with guests’ values and celebrate the unique character of each community we serve.”

RELATED ARTICLES

Extended Stay America Premier Suites – Yuma Opens

CHARLOTTE, North Carolina—Extended Stay America announced the opening of the Extended Stay America Premier Suites – Yuma. Developed by Armadale Holdings LP, the new...

Ivy Hospitality Announces Opening of Home2 Suites by Hilton Muncie

Muncie, Indiana—Ivy Hospitality announced that the new Home2 Suites by Hilton Muncie is now fully operational and welcoming guests following its September debut. The...

Hotel Viking Announces Renovation Ahead of 100th Anniversary

NEWPORT, Rhode Island—Hotel Viking announced an extensive renovation ahead of the hotel's 100th anniversary. The revitalized property will reopen in May 2026. “Hotel Viking holds...

CoStar: U.S. Hotel Industry Reports Mixed Yearly Comparisons

ARLINGTON, Virginia—The U.S. hotel industry reported mixed year-over-year comparisons, according to CoStar's latest data through November 29. U.S. Hotel PerformanceNovember 23-November 29, 2025Percentage change from comparable...

Preferred Hotels & Resorts Shares List of Its Hotel Openings in 2026

NEW YORK—Preferred Hotels & Resorts shared details of its upcoming openings. In 2026, its global portfolio is set to expand with eight new luxury...

Crestline Hotels & Resorts Partners With Pure Wellness

DALLAS, Texas—Pure Wellness, an in-room wellness solutions provider, announced a new partnership with Crestline Hotels & Resorts, marking Crestline’s first installation of Pure Rooms...