STAMFORD, Conn.—Starwood Hotels & Resorts Worldwide, Inc. announced its Four Points by Sheraton brand will open its first hotel in Edmundston, New Brunswick. Four Points by Sheraton Edmundston will open in July 2013 in the center of downtown Edmundston. The former Clarion hotel will undergo a $2.5 million renovation prior to flying the Four Points flag.
“We look forward to debuting the Four Points brand in Edmundston, as we aggressively grow the brand in dynamic markets across Canada ,” said Brian McGuinness, senior vice president of specialty select brands for Starwood, in an announcement. “At Four Points, we are committed to delivering an honest value, genuine service, and all the amenities guests need to stay productive on the road.”
Four Points by Sheraton Edmundston will offer 102 fully renovated guestrooms, 671 square feet of meeting space, a heated indoor pool, a 24-hour fitness center, and full-service dining. The hotel is attached to the Edmundston Convention Center with 14,000 square feet available for meetings and special events and to the Carrefour Assomption facility that includes commercial space, shopping center, and offices.
“Four Points is driving Starwood’s growth in Canada, fueled by strategic conversion projects like this one,” said Allison Reid, senior vice president of North America development, Starwood Hotels & Resorts Worldwide, Inc. “The Four Points brand promise of ‘great hotels at great rates’ has struck a chord with travelers and attracted an increasing number of owners and developers who are looking to re-brand existing properties.”