Strategizing for Winning in Uncertain Times Starts Now
Uncertainty and volatility are threatening hotel occupancy and profitability in markets all over the world right now. But, forward-thinking hotels can formulate strategies that...
Airbnb’s Potential to Become a Distribution Partner
Airbnb’s growth has truly been explosive. According to a recent article in the Wall Street Journal, Airbnb generated $340 million of revenue in the...
Staying Ahead of Distribution Technology
Technology and the ever-evolving online distribution landscape have transformed the way travelers are booking their trips. This makes it an exciting time for consumers...
Overcoming Obstacles in the Distribution Landscape
To keep up with the shifting distribution landscape, hoteliers better start their engines, because the race is on. “It’s a race of who can...
Loyalty Pricing Should Be Weapon of Choice Against OTAs
The last time I saw it, Hilton Worldwide’s marketing campaign could not have been placed any better for me to argue that hotels’ new...