The Rise of Indirect Bookings
Prior to the digital age, hotels viewed their competitive landscape in a very traditional manner. Their primary competition was with other hotels, generally those...
Don’t Be Creepy: Best Practices When Using Guest Data
Consumers in today’s connected world are more frequently and freely sharing their personal information. Even the most ordinary tasks—posting a photo, writing a dinner...
Paying the Intermediaries: An Analysis of Hotel Commissions
The increasing incidence of intermediaries selling hotel rooms and other services is a major topic of discussion among U.S. hotel owners and operators. From online...
Taking Control of Hotel Inventory Management
Inventory management is critical to overall hotel success. Too many hoteliers don’t understand the importance of maintaining distribution control over their coveted product—their hotel...
Taking Advantage of Travel Disruptions
A reality of air travel is that cancellations and delays are unavoidable, especially during the winter months. But can hotels turn a frustrating experience...