I Prefer

Preferred Travel Group Reintroduces I Prefer Hotel Rewards

NEW YORK—Preferred Travel Group, a family-owned company that operates hotel brands Preferred Hotels & Resorts, Beyond Green, Historic Hotels of America, and Historic Hotels...

Travelers Expecting Better Choices in Loyalty Redemption

SAN FRANCISCO—A survey of over 1,000 airline and hotel loyalty program members across the U.S. from Collinson Latitude, part of Collinson Group, reveals that...

Marriott and Alibaba Partner to Reach Millions of Chinese Travelers

Outbound travel in China is booming. This year, Chinese consumers will take 150 million trips—15 million more than last year—and that number is expected...

Red Roof Adds Gift Cards and Products To Guest Rewards

Columbus, Ohio—Economy hotel company Red Roof is enhancing its point-based guest rewards program, RediCard. Guests can now use RediCard points to not only book...

Using Mobile To Improve Traveler Loyalty

The mobile-loving tendencies of today’s consumers—particularly those in their twenties and early thirties known as the Millennial demographic—are dramatically transforming how they go about...
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IHG Hotels & Resorts Implements Apple AirPlay at North American Hotels

NEW YORK—IHG Hotels & Resorts launched Apple AirPlay in the first phase of hotel rooms, giving guests the ability to stream content privately from...

Davidson Hospitality Group Recommits to Sustainability

ATLANTA, Georgia—Davidson Hospitality Group announced its renewed commitment to sustainability and conservational efforts through streamlined engineering management, strategic operational partnerships, food and beverage programs,...
Maverick Hotels and Restaurants

Maverick Hotels and Restaurants Adds Two Properties to Managed Portfolio

BOSTON, Massachusetts—Maverick Hotels and Restaurants announced that it has added The York Beach Surf Club and The Sea Latch Inn, both located in York...
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