Marriott Rebrands Its Loyalty Program as Marriott Bonvoy
Marriott International today unveiled Marriott Bonvoy, the new loyalty brand replacing the company's current loyalty brands: Marriott Rewards, The Ritz-Carlton Rewards, and Starwood Preferred...
RLH Corporation Introduces Digital Currency Loyalty Benefit: Hello Bucks
DENVER—RLH Corporation is adding to its Hello Rewards guest recognition program with the introduction of a new digital currency: Hello Bucks. The currency was...
WalletHub Names Best Hotel Loyalty Programs of 2018
WalletHub has released its 2018 Hotel Rewards Report evaluating loyalty programs at the 10 largest U.S. hotel chains. The personal finance website compared 21...
USA TODAY Names 10 Best Hotel Loyalty Programs for 2018
USA TODAY recently released its 2018 list for the 10 best hotel loyalty programs. To determine the winners of this year's USA TODAY 10Best Readers’ Choice...
WorldHotels CEO Josh Lesnick on an Alternative to Soft Brands
Soft-branded properties are designed to appeal to consumer demand for a more unique lodging experience. With the growth of soft brands, independent luxury hotels...