Why Revenue and Marketing Managers Should Work Together
“You might feel a slight sting.”
These are the last words we hear before the prick of the needle, but with that little sting comes...
Three Hospitality Leaders on the Role of Revenue Management in Today’s Industry
At the 2018 Revenue Strategy Summit, hospitality leaders spoke about the role of revenue management in today’s hotel industry.
"You have to understand what questions...
Leveraging the Power of a Hotel’s CRS To Improve Direct Bookings
Direct bookings are the "Holy Grail" for every single hotelier around the globe. Often elusive, direct bookings have a significant impact on a property’s...
Boosting a Hotel’s Direct Booking Conversion Rate Without Giving Away Rooms
One of the biggest and most widespread misconceptions in the hotel industry is that discounting is the best way to boost direct bookings. Even...
2018 Revenue Strategy Summit Offers a Day of Deep Dives Into Hospitality Finance
On July 10, approximately 300 revenue managers, owners, operators, and other hotel professionals met at the Newseum in Washington, D.C. for the sixth annual...