Cambria Suites Expands Into More Markets

LOS ANGELES—Building on a year of momentum, Choice Hotels International announced two highly notable development agreements for its upscale Cambria Suites brand, as well as major milestones scheduled for the second quarter of 2013. From the Americas Lodging Investment Summit (ALIS) in Los Angeles, the lodging company announced agreements with prominent developer O’Reilly Hospitality Management LLC, for Cambria Suites hotels in Phoenix, Arizona and Plano, Texas.

“Having an industry leader like O’Reilly Hospitality Management sign on for two Cambria Suites hotels right out of the gate this year truly reinforces what we at Choice Hotels already know about the brand: it has a buzz-worthy reputation and boundless potential behind which Choice Hotels and the Cambria Suites team have thrown their full support,” said Steve Joyce, president and chief executive officer of Choice Hotels International. “O’Reilly is a first-rate operator and will help us bring the Cambria Suites experience to guests in even more great markets.”

Cambria Suites Phoenix-Desert Ridge will be a four story, 121-room hotel featuring an outdoor pool and a convenient location minutes from businesses such as the Mayo Clinic, 1.2 million square feet of retail at Desert Ridge, and the Choice Hotels International Western Corporate Headquarters.

Cambria Suites Plano will be a four story, 129-room hotel. Features unique to this property include 2,400 square feet of meeting space, an outdoor bar and cabanas by the pool.

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“We studied a lot of brands and we believe Cambria Suites is well-positioned to make a great impact on the hotel market because of how it has differentiated itself within the upscale lodging segment in everything from design and layout to the F&B concept,” says Tim O’Reilly, managing member/chief executive officer of O’Reilly Hospitality Management. “But equally as important, we know the Choice Hotels team is committed to the success of the brand. They have demonstrated that to us by driving substantial RevPAR gains in existing properties, achieving significant growth through new franchises in high visibility markets, investing in sales, marketing and franchisee support, and providing unique financing assistance helpful in today’s challenging lending market.”

Also, coming up for the brand is the opening of the Cambria Suites Miami in the second quarter of 2013. This seven-story, 85,500-square foot, 122-room hotel located by Miami International Airport will have 1,800 square feet of conference room space, as well as an outdoor pool and terrace. Hotel guestrooms will feature views of nearby Lake Mahar. Sunflower Hospitality, LLC is the developer of this hotel property.

Also during Q2, the brand anticipates the “sky-break” for construction of Cambria Suites Washington, D.C. which is part of the CityMarket at O mixed-use development project. As opposed to a traditional “ground break” event, builders at this property will commence hotel construction skyward above a newly constructed base consisting of retail/restaurant and a pedestrian lobby. As part of CityMarket at O, a one million-square foot urban mixed-use development project, the 9 story, 182-room Cambria Suites hotel will be located almost adjacent to the Washington, D.C. Convention Center in downtown Washington, D.C. near Gallery Place, the hub of the city’s entertainment district. Lodging developers, Concord Hospitality, which is also involved in two of the brand’s three recently begun and much celebrated properties in New York, are the developers of this property.

Ground breaking events are also scheduled for Cambria Suites Rockville, Maryland during the second quarter. Duball, LLC is developing this Cambria Suites hotel mere steps from the new Choice Hotels International global headquarters. The 140-room property will take up eight floors of the 15-story west tower of Rockville Town Center, one of two mixed-use high-rise towers that will include private residences, 40,000 square feet of street level retail, and approximately 1,000 parking spaces.

All Cambria Suites feature Reflect, a casual dining and gathering area serving a dinner menu, liquor, wine, beer, freshly prepared grab-and-go gourmet salads and sandwiches, a barista bar featuring Wolfgang Puck coffee and a hot breakfast buffet; Refresh, a state-of-the-art fitness center with a pool and hot tub/spa area; and Refill, a 24-7 convenience store that offers energy drinks, snacks and sundries.

In addition, each suite offers two flat-screen LCD televisions and MediaHub plug-and-play technology, allowing guests to connect their laptop, MP3 player, game console, digital camera, or CD/DVD player hassle-free. Free high-speed wired and wireless Internet access is available throughout the hotel.

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