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Marriott Launches New Media Campaign for Soft Brand Collections

Marriott Launches New Media Campaign for Soft Brand Collections

Marriott International has debuted a multi-millon dollar media campaign showcasing the power of its independent hotel platform across the company’s three collection brands: The Luxury Collection, Autograph Collection Hotels, and Tribute Portfolio. Rolling out globally through the end of the ...

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The Tripling of Marriott’s Soft Brand Offerings

The Tripling of Marriott’s Soft Brand Offerings

When Marriott acquired Starwood last year, Marriott became the largest hotel company in the world. Post acquisition, Marriott now owns three soft brands, The Autograph Collection, The Luxury Collection, and The Tribute Portfolio. With the sudden tripling of the company’s soft ...

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Luxury Collection Restores St. Anthony Hotel

Luxury Collection Restores St. Anthony Hotel

SAN ANTONIO—The Luxury Collection Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide, Inc., today announced, together with its owner partner BC Lynd, the completion of a multi-million dollar restoration of the historic St. Anthony hotel. Built in 1909 ...

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The Palace Hotel Completes $40 Million Renovation

The Palace Hotel Completes $40 Million Renovation

SAN FRANCISCO—Part of Starwood Hotels & Resorts, the Luxury Collection Hotels & Resorts with its owner partner, Kyo-ya Hotels & Resorts, today announced the completion of the extensive $40 million renovation of The Palace Hotel. The San Francisco hotel features ...

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Luxury Collection Reveals Global Ad Campaign

Luxury Collection Reveals Global Ad Campaign

NEW YORK—Part of Starwood Hotels & Resorts, The Luxury Collection today unveiled “Hotels that Define the Destination,” a new global advertising campaign that launches the first phase of an identity overhaul. The multi-million dollar campaign is the first comprehensive advertising ...

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