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Turning Social Data into Customer Intelligence

Turning Social Data into Customer Intelligence

“My kids love the pool,” a mom gushes in an online hotel review. On the surface, the comment seems completely positive, especially if it motivates a prospective customer to book the hotel for their next family vacation. But a positive ...

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Airbnb’s Potential to Become a Distribution Partner

Airbnb’s Potential to Become a Distribution Partner

Airbnb’s growth has truly been explosive. According to a recent article in the Wall Street Journal, Airbnb generated $340 million of revenue in the third quarter of 2015, with bookings totaling $2.2 billion. The number of nights booked has doubled ...

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What Does Pokémon Go Mean for Travel?

Could the popularity of Pokémon Go be the harbinger of a revolution in travel? While experimenting in the game’s augmented reality, players are visiting places they otherwise would not have. Businesses can leverage the game to create foot traffic and ...

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Staying Ahead of Distribution Technology

Staying Ahead of Distribution Technology

Technology and the ever-evolving online distribution landscape have transformed the way travelers are booking their trips. This makes it an exciting time for consumers and hotels, particularly as we see new and diverse travel booking platforms come to fruition. From ...

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How Guest Expectations Change Hotel Tech

Consumer-facing brands like Netflix and Amazon are driving up guest expectations when it comes to technology. From on-demand services to personalization based on past habits, guests expect the same conveniences when interacting with hotel brands. To read more about other ...

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Hotel Zephyr Adopts ALICE Platform

Hotel Zephyr Adopts ALICE Platform

NEW YORK—ALICE, a SaaS platform that completely connects all service departments within a hotel and connects the guest to the property, announced that Hotel Zephyr, one of San Francisco’s newest boutique hotels, has adopted its ALICE STAFF solution. Hotel Zephyr ...

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