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Beautiful Destinations Founder Makes Social Media Authentic

Beautiful Destinations Founder Makes Social Media Authentic

Jeremy Jauncey’s Beautiful Destinations is on the cutting edge of social media-driven advertising. The company uses authentic images, taken by real travelers, to represent brands and destinations online—namely on Instagram—rather than the more traditional route of using specifically-created marketing materials ...

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What Hotel Chains Can Learn from Booking Aggregators

What Hotel Chains Can Learn from Booking Aggregators

More and more travelers prefer to make their hotel (or flight, or car) reservations directly on the brand’s website—direct bookings outnumber aggregator bookings three-to-one. Although the big online aggregators still offer highly-competitive prices and decent customer service, seasoned travelers are ...

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G6 Hospitality Launches Mobile App

G6 Hospitality Launches Mobile App

DALLAS, Texas—G6 Hospitality, known for its iconic economy lodging brands, Motel 6 and Studio 6 in the U.S. and Canada, and Hotel 6 and Estudio 6 in Latin America, today announced the launch of its new ‘My 6’ mobile application. ...

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Study Reveals High Importance of Wi-Fi

Study Reveals High Importance of Wi-Fi

The iPass Mobile Professional Report 2016 analyses some of the biggest connectivity trends affecting mobile professionals in the U.S. and Europe. The report highlights the fact that today’s mobile professional is heavily reliant on Wi-Fi and is increasingly choosing Wi-Fi ...

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Omnichannel Cohesion Through Payments Technology

Omnichannel Cohesion Through Payments Technology

Guests expect a cohesive experience across every channel. Whether it’s at the hotel, online, or on their mobile device, the interaction must be seamless and secure. A critical facet of a hotel’s omnichannel efforts is payment technology. An omnichannel payments ...

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