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Instagram-Inspired Wanderlust Becomes Business Driver

Instagram-Inspired Wanderlust Becomes Business Driver

As countless BuzzFeed listicles, Facebook updates, and Instagram feeds would suggest, web-based globetrotter pictorials have become a leading inspiration for travelers all over the world. Regular social media users are easily enticed by engaging photographs of worldly attractions, exotic delicacies, ...

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Hilton Garden Inn Launches Instagram Travel Guide

Hilton Garden Inn Launches Instagram Travel Guide

MCLEAN, Va.—Hilton Garden Inn today announced the launch of its “HGI Travel Guide.” Accessible on Instagram at @HiltonGardenInn beginning today, the guide is the first ever travel handbook created using the popular app’s photo map feature. The “HGI Travel Guide” ...

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Social Media Marketing Trends to Try in 2016

Social Media Marketing Trends to Try in 2016

SAN DIEGO—In today’s fast-moving digital age, unless you’re constantly reviewing journals and forums, online and social media trends can be hard to keep up with. It’s important that hospitality brands stay at the forefront of digital innovation to target audiences ...

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Canopy Introduces Neighbors in Social Media Campaign

Canopy Introduces Neighbors in Social Media Campaign

MCLEAN, Va.—Canopy by Hilton has announced a new social media campaign, “Meet the Neighbors.” This series spotlights locals’ point of view through interviews with the brand that paint the landscape of each unique Canopy neighborhood. The brand’s inaugural property Canopy ...

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Loews’ New Ad Campaign Showcases Real Guests

Loews’ New Ad Campaign Showcases Real Guests

This month, Loews Hotels & Resorts is debuting a new advertising campaign that features real-life images posted by hotel guests during their stay. Inspired by the significant increase in engagement with social media and Loews’ ongoing social innovation, #TravelForReal reflects ...

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