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Hotel Budget Accuracy Benefits All

Hotel Budget Accuracy Benefits All

Since 2001, PKF Hospitality Research, a CBRE Company (PKF-HR), has assessed the accuracy of hotel budgets. Over the past 14 years, a trend has become very predictable: In times of industry prosperity, hotel budgets are consistently accurate. During the depths ...

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Hyatt Hotels Reaches 52-Week High

Hyatt Hotels Reaches 52-Week High

Shares of Hyatt Hotels Corporation reached a 52-week high of $54.65 on March 18. Share price of the stock has been on an uptrend since it reported strong fourth quarter results on Feb 14. According to Zacks Equity Research, adjusted ...

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Go with the Flow

The U.S. lodging industry recovery made great progress in 2011 with more than 70 percent of the hotels in the nation showing increases in both revenue and profits during the year. Many industry prognosticators are expecting this trend to continue ...

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Establishing a Mobile Strategy

Many hotel brands are so eager to get involved with mobile—mobile marketing, mobile booking, mobile services, etc.—that they don’t stop to consider what that involvement should achieve and what it can offer guests while remaining consistent with their brand goals ...

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Unhealthy Pace

Over the years, PKF Hospitality Research (PKF-HR) has analyzed the cyclical nature of the lodging industry. Most recently, a lot of attention has been paid to the pace of recovery from the depths of the industry recession in 2009. Typical ...

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