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Red Roof Inn President Discusses New Initiatives

Red Roof Inn President Discusses New Initiatives

Over the past few years, Red Roof Inn has launched a number of programs focused on increasing its industry footprint and boosting customer gratification. While hosting its biannual convention in September, Red Roof also took a look at the satisfaction ...

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High Brand Demand Fuels Red Roof Growth

High Brand Demand Fuels Red Roof Growth

COLUMBUS, Ohio—Red Roof Inn announced it has signed 39 hotel agreements in 2014, with a robust number of additional properties in the pipeline. It’s an over 350 percent increase from the same time last year. Red Roof, with its network ...

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Red Roof Inn Names New Chief Development Officer

Red Roof Inn Names New Chief Development Officer

COLUMBUS, Ohio—Red Roof Inn has named Phil Hugh chief development officer, effective immediately. Hugh brings almost 25 years of experience in the hospitality industry to the position. Previously he was executive vice president, worldwide franchise sales, Realogy Franchise Group in ...

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Red Roof Launches Plus+ Tier

Red Roof Launches Plus+ Tier

At Red Roof Inn’s recent bi-annual conference held at the Rosen Shingle Creek hotel in Orlando, Fla., the company announced plans for Red Roof Plus+, a new tier that sets out to build on the success of the brand’s NextGen ...

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NextGen Prompts Positive Gains

When Red Roof launched its NextGen design for rebuilds and renovations last year, the company used extensive customer research and input from its franchise advisory board to develop a comprehensive plan that would appeal to today’s business and leisure traveler. ...

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