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Red Roof Adds Gift Cards and Products To Guest Rewards

Red Roof Adds Gift Cards and Products To Guest Rewards

Columbus, Ohio—Economy hotel company Red Roof is enhancing its point-based guest rewards program, RediCard. Guests can now use RediCard points to not only book free nights, but also to shop for gift cards from popular retailers like Amazon and Target ...

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Red Roof PLUS+ Aims to Bring Consistency to Economy

Red Roof PLUS+ Aims to Bring Consistency to Economy

Red Roof CEO Andy Alexander knows a thing or two about TripAdvisor reviews. About 25,000 of them are delivered to his phone each year, he says. The website’s user reviews help many economy and midscale travelers determine where to book. ...

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Red Roof Forum Puts Spotlight on Women Entrepreneurs

Red Roof Forum Puts Spotlight on Women Entrepreneurs

When franchisees personally asked Marina MacDonald, Red Roof’s chief marketing officer, for a women’s leadership panel, she saw the need for a forum to discuss issues facing women hoteliers today. The Red Roof Forum on Leadership for Women Entrepreneurs, taking ...

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Red Roof Execs Talk Momentum

Red Roof Execs Talk Momentum

With continued growth in the United States and expansion into international markets, Red Roof has a lot to be excited about. The economy chain is well on its way to surpass 500 properties by the end of 2016, and its ...

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Red Roof Reaches Nearly 450 Locations

Red Roof Reaches Nearly 450 Locations

COLUMBUS, Ohio—Red Roof’s business continued to grow in 2015 reaching a total of almost 450 locations and adding 88 new franchisees, a 22 percent increase. With development deals in Brazil, Canada, and Thailand and a total of 69 new deals ...

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