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Tag Archives: Preferred Hotels & Resorts

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Going Solo: Why a Branded Property Might Drop its Flag

Going Solo: Why a Branded Property Might Drop its Flag

Not every independent hotel was born that way. There are many, many independent properties out there that started their lives as branded hotels. After all, franchise agreements, while they can be lengthy, do eventually end. When they do, hoteliers are ...

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Preferred Hotels & Resorts Adds 22 New Member Hotels

Preferred Hotels & Resorts Adds 22 New Member Hotels

NEWPORT BEACH, Calif.–Preferred Hotels & Resorts, the world’s largest independent hotel brand, added 22 new member hotels, resorts, and residences to its curated collection of more than 700 properties around the world. From a 35-acre private island luxury resort in the ...

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On the Move: This Week’s Comings and Goings

On the Move: This Week’s Comings and Goings

Preferred Hotels & Resorts has added three talented women to its leadership team; Michelle Woodley will oversee sales, marketing, and customer relations departments and more as president; Kristie Goshow will create strategies and initiatives to drive brand awareness and engagement ...

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Preferred Hotels & Resorts’ Long-term Perspective on Soft Brands

Preferred Hotels & Resorts’ Long-term Perspective on Soft Brands

Preferred Hotels & Resorts has been in the independent hotel collection market for half a century. Currently, the company’s upper-upscale and luxury portfolio encompasses five collections—Legend, LVX, Lifestyle, Connect, and Preferred Residences. Today, these five collections are facing a wealth ...

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Preferred Hotels Expands its Global Portfolio

Preferred Hotels Expands its Global Portfolio

NEWPORT BEACH, CALIFORNIA–Preferred Hotels & Resorts, the world’s largest independent hotel brand, welcomed 32 new member hotels across 15 countries to its brand portfolio from January through April 2017. The independent hotels range from a pristine private island retreat in ...

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Preferred Hotels Joins Forces with UnionPay International

Preferred Hotels Joins Forces with UnionPay International

CHICAGO—Today, Preferred Hotels & Resorts entered into a global partnership with UnionPay International as part of its continuous campaign to court the booming Chinese outbound market by making it easier for travelers to consume the independent hotel experience. Effective through ...

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