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The Enormity of Events for Boosting Occupancy

The Enormity of Events for Boosting Occupancy

Large-scale events enjoyed a banner year in 2016. A reemerging travel economy—combined with more lodging options than ever before and a bevy of events ranging from state fairs to business expos—resulted in a continually prosperous travel market. Moreover, primary markets, ...

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Occupancies Slump as Oil Prices Drop

An analysis of STR data shows a clear correlation between crude oil prices and hotel performance in oil-driven markets. In all the global markets examined, a prolonged decline in oil prices has negatively impacted occupancies for an extended period. For ...

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Experts Predict 2017 Occupancy Drop

Hospitality experts expect a slight slump in 2017 as occupancy dips. However, hoteliers shouldn’t submit to defeat yet, as fundamentals remain strong, and many believe this downward trend is merely the softening of a strong cycle, rather than a downturn. ...

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Hoteliers on Alert After Q1 Occupancy Decline

Hoteliers on Alert After Q1 Occupancy Decline

ATLANTA—The U.S. hotel market suffered a 0.5 percent decline in occupancy during the first quarter of 2016. This is the first year-over-year decline in occupancy since the fourth quarter of 2009 according to STR. Based upon the recently released June ...

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Committed Occupancy Grows in May

Committed Occupancy Grows in May

NEW YORK—The spring booking bounce is spreading this season, with 22 of the top 25 North American markets showing committed occupancy growth compared to last month. In addition, committed occupancy for the second quarter of 2016 through the first quarter ...

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While Occupancy Dips, ADR, RevPAR Rise

Although U.S. hotel occupancy dipped slightly in the first quarter of 2016, the industry experienced healthy gains in both average daily rate and revenue per available room, according to data from STR. Compared with the first quarter of 2015, occupancy ...

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