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Selling the Experience in Lifestyle Hotels

Selling the Experience in Lifestyle Hotels

If Josh Wyatt ever really struck it rich, he’d get rid of all his possessions and travel the world. The 41-year-old chief strategic officer of Generator Hostels is far more interested in having great experiences than getting bogged down by ...

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Hotels Play the Name Game When Creating New Brands

Hotels Play the Name Game When Creating New Brands

After decades of focusing on the baby boomer demographic, the shift is on. Hotel companies around the world are paying keen attention to millennials—or, at the very least, their psychographic. Psychographics is the study of personality, values, opinions, attitudes, interests, ...

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Marriott Expects Moxy Brand to Lead European Expansion

Marriott Expects Moxy Brand to Lead European Expansion

Marriott International expects to reach 150,000 signed or opened rooms in Europe by 2020, with more than 70 percent of its new rooms to come from select-service and luxury lifestyle brands, including Moxy Hotels, Courtyard, AC Hotels, and Residence Inn. ...

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Lightstone to Invest $2 Billion in Hotel Projects

Lightstone to Invest $2 Billion in Hotel Projects

The Lightstone Group is committing $2 billion to developing and investing in select-service hotels, $1 billion of which it plans to spend on Moxy-branded properties, Bloomberg reports. The New York-based real estate company has teamed up with Marriott International to ...

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