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Marriott Expands Brand into South Africa

Marriott Expands Brand into South Africa

CAPE TOWN, South Africa—Marriott International, Inc. continues to expand its footprint across the African continent by announcing the signing of two new properties in South Africa, in partnership with The Amdec Group. Expected to open by February 2018, the 150-room ...

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Marriott and TripAdvisor Form Instant Booking Partnership

Marriott and TripAdvisor Form Instant Booking Partnership

Marriott International and TripAdvisor are expanding their partnership and will add Marriott’s global hotel portfolio to the TripAdvisor Instant Booking platform. Starting later this summer, travelers shopping for hotel rooms on TripAdvisor will be able to make a booking at ...

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Hotels Play the Name Game When Creating New Brands

Hotels Play the Name Game When Creating New Brands

After decades of focusing on the baby boomer demographic, the shift is on. Hotel companies around the world are paying keen attention to millennials—or, at the very least, their psychographic. Psychographics is the study of personality, values, opinions, attitudes, interests, ...

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