Tag: marketing
Don’t Drop the Ball on Big Wedding Business
According to a recent survey of newlyweds:
80 percent of wedding planning is done online (and 39 percent on mobile)
64 percent of couples...
Six Steps to Unlocking Guest Demand During COVID
U.S. hotels are suffering historically low occupancy rates, and have lost billions in room revenue while shedding millions of jobs since March. According to...
The B2B Tech Transforming Hotel Sales and Marketing
It’s no secret that hotel marketers and hotel DOSMs looking to increase meetings business in 2021 have a tough row to hoe. With meetings...
Four Things Hoteliers Must Do to Effectively Market Their Properties
As a result of the COVID-19 crisis, brand marketing has evolved in 2020, with companies reworking their tactics to reach an audience that has...
Five Digital Marketing Mistakes That Hotels Should Avoid
It’s been a tough year for everyone. Hospitality businesses have been trying to operate sustainably in ever-shifting circumstances. As occupancy levels remain well below...