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HSMAI Presents 58th Annual Adrian Awards Winners

HSMAI Presents 58th Annual Adrian Awards Winners

At the 58th annual Adrian Awards, the Hospitality Sales & Marketing Association International (HSMAI) honored 2014’s outstanding hospitality advertising, public relations, and digital marketing campaigns. The event, held at the New York Marriott Marquis on Feb. 23, drew nearly 1,000 ...

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Archer Hotels’ Fictional Host Elevates the Brand Experience

Archer Hotels’ Fictional Host Elevates the Brand Experience

When LodgeWorks, a privately held hotel development and management company based in Wichita, Kan., was thinking through the concept for Archer Hotels, the inspiration was “the consummate host,” according to Cheryl Gilliam, senior vice president of brands and marketing for ...

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Corralling Group Sales

Corralling Group Sales

For some hoteliers, group travel seems like trying to lasso wild horses. Like an unruly herd, the group market continually shifts, heading in one direction, then another, year after year. With different—often more demanding—needs than individual travelers, wrangling group travel ...

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NYC to Host Hotel Week

In New York City, January has historically been a slow month for hotels. Following the flurry of activity and travel during the holiday season, business activity drops off, and hotels struggle to find ways to keep their rooms booked. Last ...

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