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Building Rapport with Meeting Planners in the Digital World

Building Rapport with Meeting Planners in the Digital World

When almost every client interaction has gone digital, it’s critical to add personal rapport to every faceless communication—whether email, video chat, or texting. It’s easy to move quickly through the day firing off proposal after proposal and email after email. ...

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Rockbridge Announces Rock the Road 2017 Sponsors

Rockbridge Announces Rock the Road 2017 Sponsors

Columbus, Ohio—The 6th annual Rock the Road (RTRX), a leadership and innovation event, is attracting many of the nation’s leading hospitality brands as sponsors to support RTRX as a networking event where business gets done and to make a difference ...

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How To Overhaul Sales Proposals To Win Group Business

How To Overhaul Sales Proposals To Win Group Business

Which proposals usually make it to a meeting planner’s short list: a proposal template full of sales clichés that is only updated with a group’s name, dates, rates, and space; or a proposal that reflects a hotel’s and sales manager’s personality, plus ...

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The Enormity of Events for Boosting Occupancy

The Enormity of Events for Boosting Occupancy

Large-scale events enjoyed a banner year in 2016. A reemerging travel economy—combined with more lodging options than ever before and a bevy of events ranging from state fairs to business expos—resulted in a continually prosperous travel market. Moreover, primary markets, ...

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