Tag: distribution
Ask Anthony: Have Hotels and OTAs Reached Equilibrium?
Anthony Melchiorri, hotel fixer and host of Travel Channel’s Hotel Impossible, loves dishing out advice. From sharing best practices to tackling operational issues, he’s here to...
Live Rates Make Multi-Channel Distribution Strategies Work
It’s an exciting time for hotel marketing, as new options in ad tech seem to come online every week. However, hotels need to make...
To Win the Future, Avoid Innovation Mistakes from the Past
It’s fun to think about the hotel of the future and what that next-generation guest experience could look like. But when hoteliers imagine transforming...
TripAdvisor Rolls Out Sponsored Placements
NEEDHAM, Mass.—TripAdvisor today launched Sponsored Placements, a new advertising option for accommodation businesses to place properties above users' search results.
The company says that...
Travel Technology to Deliver Higher Revenue, Stronger Loyalty by 2020
SAN FRANCISCO—Switchfly, a technology company that specializes in e-commerce and ancillary merchandising for travel merchants, has released a new industry outlook report that examines...