Tag: CBRE
CBRE: Loyalty Programs Should Help Soften Impact of Economic Downturn on Hotel Sector
A record number of loyalty program members should help hotel brands lower their customer acquisition costs, increase direct-to-consumer engagement and offset any occupancy shortfalls...
A Trusted Advisor: The Evolved Role of the Broker Brings More Value to Owners
When I first started out in hotel brokerage back in the late 1980s, the market was unsophisticated and had not adopted the fiduciary focus...
CBRE Survey: Short-Term Capitalization Rate Expansion is Likely to Continue, Could Decrease in 2024
DALLAS—Capitalization rate expansion is likely to continue in the short-term for most real estate asset types, but could peak later this year and should...
CBRE Raises Hotel Performance Forecast Aligning With Q4 2022 Industry Gains
DALLAS—CBRE is raising its forecast for hotel performance on the heels of industry gains in Q4 2022 and the expectation of slightly positive GDP...
This Week’s Comings & Goings
My Place Hotels of America has added Jeff Thomas as vice president of marketing and Bruce Sneller as vice president of leadership development to...