Tag: Brand News
Extended Stay America Launches New Select Suites Brand
CHARLOTTE, North Carolina—Extended Stay America launched Extended Stay America Select Suites, a new extended-stay brand. For value-conscious guests staying on average 30+ nights, the...
The Soft Brand Strategy: Plugging Into the Power of a Parent Brand Has Its...
LODGING brings you the third installment of our three-part Ownership Series, providing owner perspectives on various hot topics and industry trends. We speak with...
Developing a Stellar Career: IHG’s Julienne Smith Has Taken a Road Less Traveled by...
Historically, the development side of the hotel industry, compared to other areas such as marketing and HR, has not seen many women leaders. But...
Choice Hotels International Announces New Owner Resource
ROCKVILLE, Maryland—Choice Hotels International, Inc. released a free resource for its hotel owners: Your Key to Profit. Launching in Q4 2022, the new platform...
Wyndham Hotels & Resorts Acquires Vienna House Brand
Wyndham Hotels & Resorts announced its acquisition of the Vienna House brand for €44 million ($44 million) adding an upscale and midscale portfolio of...