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Best Western Signs Franchise Agreement with Sorrel Hospitality

Best Western Signs Franchise Agreement with Sorrel Hospitality

PHOENIX—Best Western Hotels & Resorts today announced that it has inked a master franchise agreement with Delhi-based Sorrel Hospitality. Led by a team of seasoned hospitality industry veterans with extensive experience building and managing hotel portfolios, Sorrel will be responsible ...

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Best Western Continues with Vīb, GLō Development

Best Western Continues with Vīb, GLō Development

PHOENIX—Since the announcement of Vīb, the boutique concept by Best Western Hotels & Resorts, the brand has eight Vīb projects under development and is actively negotiating deals in key cities across the U.S. Designed for today’s connected traveler, the boutique ...

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Best Western Continues Strong Financial Performance

Best Western Continues Strong Financial Performance

PHOENIX—Best Western Hotels & Resorts continues to demonstrate a track record of tremendous financial performance with an average RevPAR index of 110 over the past four years (100 represents fair market share versus competitors in measuring revenue per available room). ...

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Best Western Introduces Waterfront Hotel

Best Western Introduces Waterfront Hotel

The former Waterfront Hotel Downtown Windsor officially joined Best Western. Rebranded as Best Western PLUS Waterfront Hotel, the property now offers a new branded identity, upgraded amenities, and a brand new look. “We are pleased to have completed significant hotel ...

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