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Downtown Grand Las Vegas Joins Ascend Collection

Downtown Grand Las Vegas Joins Ascend Collection

LAS VEGAS—Ascend Hotel Collection from Choice Hotels International has added the Downtown Grand Las Vegas to its list of upscale hotels. On November 12, the hotel’s two towers and casino will host a ribbon cutting ceremony with the Mayor of ...

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Steve Joyce Shares Growth Plans

Steve Joyce Shares Growth Plans

Choice Hotels CEO Steve Joyce is never one to mince words, and he had plenty of news to gush about at the Lodging Conference in Phoenix Sept. 17-20. Choice and O’Reilly Hospitality Management had just broken ground on the Cambria ...

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Plantation on Crystal River Joins the Ascend Collection

Plantation on Crystal River Joins the Ascend Collection

CRYSTAL RIVER, Fla.—Located on Florida’s Nature Coast, the Plantation on Crystal River announced today that it will join Choice Hotels International as a member of the Ascend Hotel Collection. As part of the Ascend Hotel Collection, the Plantation will have ...

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The Soft Sell

The Soft Sell

With soft branding, independents can act like a chain when it makes good business sense.

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