Industry NewsBrandsIHG, Uber Collaborate to Offer Rewards

IHG, Uber Collaborate to Offer Rewards

InterContinental Hotels Group (IHG) and Uber announced today a new collaboration designed to make it easier and more rewarding for guests to get to and from their hotels. From this week, anyone who is traveling within the U.S. and signs up as a new Uber rider can earn 2,000 IHG Rewards Club points and $20 off their first ride with Uber. Now, travelers can conveniently request a ride from the award-winning IHG App through the Uber API and in early 2016, they will be able to set Uber “Ride Reminders.”

Lara Hernandez, vice president, digital, loyalty and partner marketing, The Americas, IHG said, “IHG Rewards Club is constantly evolving, based on member and consumer insights, to ensure we are delivering the most innovative, relevant, and rewarding experiences for our guests. Our strategic relationship with Uber coupled with our digitally-driven innovations already in market, allow our guests to have a seamless experience throughout their travel journey.”

Jonathan DiOrio, head of travel, entertainment, and venue partnerships, Uber, added, “Both Uber and IHG are focused on combining travel with technology to provide a better experience for users. We are excited to offer Uber’s rapidly growing service to the millions of IHG Rewards Club members traveling throughout the U.S. each year.”

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