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TripAdvisor Rolls Out Sponsored Placements

TripAdvisor Rolls Out Sponsored Placements

NEEDHAM, Mass.—TripAdvisor today launched Sponsored Placements, a new advertising option for accommodation businesses to place properties above users’ search results. The company says that businesses can set up a Sponsored Placements campaign by selecting from three monthly cost-per-click budget options ...

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Looking Ahead to Voice-Controlled, In-Room Entertainment

Looking Ahead to Voice-Controlled, In-Room Entertainment

While voice-controlled personal assistants like Amazon’s Echo or Google Home have yet to be widely adopted for entertainment purposes in the hotel industry, many companies are racing to bring this cutting-edge technology into guestrooms. One such company is hospitality integration ...

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The Tech Edge Hotels Need to Win Business Travelers

The Tech Edge Hotels Need to Win Business Travelers

According to an STR census from the end of 2015, there were roughly 5 million hotel rooms in more than 52,000 properties across the United States. This does not take into account other lodging options that are increasingly competing with ...

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