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Sheraton Unveils Website Redesign

Sheraton Unveils Website Redesign

STAMFORD, Conn.—Sheraton Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide, Inc., has revealed a first look at the brand’s all new visual identity with the re-launch of Sheraton.com. The revamped website features enhanced user access, as well as ...

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HVS: OTAs Remain a Heavy Burden on Hotel Profit Margins

HVS: OTAs Remain a Heavy Burden on Hotel Profit Margins

LONDON—Online travel agents (OTAs) such as Priceline and Expedia have become ever-more powerful as a result of strategic acquisitions of smaller, regional players with Priceline now controlling 62 percent of the European market, while Expedia holds around 70 percent of ...

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Energy Storage Innovations Boost Efficiency, Cut Costs

Energy Storage Innovations Boost Efficiency, Cut Costs

Energy storage has been getting a lot of attention since electric carmaker Tesla Motors introduced the Powerwall home battery in April. The battery is charged via solar panels and can be used to provide backup electricity to most private residences ...

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Loews’ New Ad Campaign Showcases Real Guests

Loews’ New Ad Campaign Showcases Real Guests

This month, Loews Hotels & Resorts is debuting a new advertising campaign that features real-life images posted by hotel guests during their stay. Inspired by the significant increase in engagement with social media and Loews’ ongoing social innovation, #TravelForReal reflects ...

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