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‘Tru’ Story on Hilton’s Newest Brand

‘Tru’ Story on Hilton’s Newest Brand

On Jan. 25, Hilton Worldwide unveiled Tru by Hilton, a midscale brand geared toward the millennial traveler with bright pops of color and a minimalist approach to design. Right out of the gate, Hilton has signed 102 hotels, with another ...

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Davidson Hotels Announces New Lifestyle Division

Davidson Hotels Announces New Lifestyle Division

ATLANTA, Ga.—Unveiling a new vision at The Americas Lodging and Investment Summit (ALIS), Davidson Hotels & Resorts has announced a brand new lifestyle division debuted today as Pivot, performance from a new perspective. “With Davidson’s 40-year history in the hospitality ...

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Marriott International Introduces ‘Managed by Marriott’

Marriott International Introduces ‘Managed by Marriott’

BETHESDA, Md.—Marriott International, Inc. has announced “Managed by Marriott” (MxM), the new name and branded approach for Marriott’s premier hotel management organization, which provides a complete hotel operating solution for owners of Marriott’s 19 lodging brands. Building on a rich ...

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Forming Alliances to Gain Leverage over OTAs

Forming Alliances to Gain Leverage over OTAs

Marriott International’s acquisition/merger with Starwood has created the world’s largest hotel company with 30 brands, about 5,500 properties, and roughly 1.1 million available rooms in over 100 countries. The new company will offer a huge variety of locations, property types, ...

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Best Western Continues Strong Financial Performance

Best Western Continues Strong Financial Performance

PHOENIX—Best Western Hotels & Resorts continues to demonstrate a track record of tremendous financial performance with an average RevPAR index of 110 over the past four years (100 represents fair market share versus competitors in measuring revenue per available room). ...

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Hyatt Centric Expands Internationally

Hyatt Centric Expands Internationally

CHICAGO—Hyatt Hotels Corporation today announced the expansion of the Hyatt Centric brand with the first international Hyatt Centric hotel slated to open in mid-2016 in Montevideo, Uruguay, and the development of the first Hyatt Centric hotel in Tokyo, Japan. In ...

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