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Starwood Signs SLS Las Vegas to Tribute Portfolio

Starwood Signs SLS Las Vegas to Tribute Portfolio

STAMFORD, Conn.—Starwood Hotels & Resorts Worldwide, Inc. today announced its largest hotel rooms deal in North America since pre-recession with the signing of SLS Las Vegas on the world-famous Las Vegas Strip and Sahara Boulevard. Owned by Las Vegas Resort ...

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Motel 6 Launches ‘Room to Room’ Marketing Campaign

Motel 6 Launches ‘Room to Room’ Marketing Campaign

DALLAS—Motel 6 today launched a multi-million dollar marketing campaign to celebrate the new look and feel of the brand. Titled “Room to Room,” the new campaign is aligned with the brand’s commitment to inspire travelers to “save more for what ...

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BW Premier Collection Introduces First North American Hotel

BW Premier Collection Introduces First North American Hotel

PHOENIX—Best Western Hotels & Resorts announced the first North American hotel to join the BW Premier Collection—The Copamarina Beach Resort & Spa in Puerto Rico. The BW Premier Collection, Best Western’s soft brand, consists of carefully selected high-quality hotels in ...

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Sheraton Teams Up with Major Baseball League

Sheraton Teams Up with Major Baseball League

STAMFORD, Conn.—Sheraton Hotels & Resorts and Starwood Preferred Guest (SPG) today announced an exclusive new partnership with Major League Baseball (MLB), designating Sheraton as the “Official Hotel of Major League Baseball” and SPG as the “Official Hotel Loyalty Program of ...

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Curio to Make Dubai Debut in 2018

Curio to Make Dubai Debut in 2018

DUBAI, UAE—Hilton Worldwide has reached an agreement with Royal International to open its first hotel under the Curio—A Collection by Hilton brand in the UAE. Due to begin welcoming guests in 2018, the grand two-tower Rosemont Hotel and Residences, a ...

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