Four Ways to Sell Experiences Instead of Beds
Millennials spend more than $200 billion on travel each year, according to FutureCast’s Millennial Brief on Travel & Lodging. That number is expected to...
Don’t Be Creepy: Best Practices When Using Guest Data
Consumers in today’s connected world are more frequently and freely sharing their personal information. Even the most ordinary tasks—posting a photo, writing a dinner...
Building a Green Supply Chain for Hotels
Hotel sustainability depends not just on the property-based management’s conservation practices, but also the practices of its many suppliers who provide products and services...
Four Ways to Build Guest Loyalty at Independent Hotels
It’s no secret that guest loyalty drives revenue at hotels. Dedicated customers bring with them a number of advantages, as they’re more likely to book direct...
Boosting a Hotel’s Advantage In Group Business Negotiations
A hotel’s group business revenue relies on its sales manager’s negotiation skills. Therefore, it’s critical to ensure that they have the right tools and...