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Jumping into Lodging from Another Marketplace

Jumping into Lodging from Another Marketplace

Originally a restaurateur, Mike Whalen, principal at the Heart of America Group, entered the lodging industry accidentally. The company’s original Machine Shed restaurant on the outskirts of Davenport, Iowa, was located next to a small, somewhat unsavory motel. Whalen knew ...

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Social Media Marketing Trends to Try in 2016

Social Media Marketing Trends to Try in 2016

SAN DIEGO—In today’s fast-moving digital age, unless you’re constantly reviewing journals and forums, online and social media trends can be hard to keep up with. It’s important that hospitality brands stay at the forefront of digital innovation to target audiences ...

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Refinery Hotel Announces Wellness Campaign

Refinery Hotel Announces Wellness Campaign

Refinery Hotel has announced its 2016 wellness campaign, “Journey Joyfully,” with Wellthily, an experiential design firm that seamlessly blends wellness and travel. As the first-ever New York City property to produce a sequence of healthy programming with Wellthily, starting in ...

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In 2016, Sourcing Qualified Talent a Top Priority

In 2016, Sourcing Qualified Talent a Top Priority

The U.S. hotel industry put on a strong performance in 2015, with occupancy, average daily rate, revenue per available room, and other benchmarks hitting all-time highs. Increases in occupancy, in particular, have a profound affect on the industry, especially on ...

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