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The Pros and Cons of Common Group Types

The Pros and Cons of Common Group Types

Event technology, communication, and social media are making it easier than ever before to bring people together for meetings and events. Organizations that traditionally operate on lower budgets, will now be able to prove ROI from events for the first ...

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Capitalizing on the Power of Marketing

Capitalizing on the Power of Marketing

It is essential to capitalize on the power of marketing in the hospitality industry to amplify a hotel’s story to travel shoppers. Hunter Webster, senior vice president of eMarketing at Interstate Hotels & Resorts, shares some advice for hoteliers who ...

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Social Media Marketing Trends to Try in 2016

Social Media Marketing Trends to Try in 2016

SAN DIEGO—In today’s fast-moving digital age, unless you’re constantly reviewing journals and forums, online and social media trends can be hard to keep up with. It’s important that hospitality brands stay at the forefront of digital innovation to target audiences ...

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