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Comfort Becomes Largest Smoke-Free Brand

Now that Comfort Inn has joined Comfort Suites in offering completely smoke-free rooms, Comfort is the largest smoke-free hotel brand across the U.S. and Canada. The decision was reached after studying research and guest insights that revealed changing attitudes toward ...

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How Hotel Companies Launch a Brand

New brands are coming online every day. But before brands can reach guests, some important decisions need to be made on how to distinguish one hotel brand in a sea of other new logos. This includes what types of amenities ...

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Will 2017 Be the Year of Magical Travel?

With low airfares and gas prices still below 2013, the new year could bode well for travel. Los Angeles Times shares 17 things that could inspire Americans to use their vacation days in 2017, such as moderate rate increases for ...

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Uncertainty Weighs on Investment Heading into 2017

This year has been fraught with uncertainty. The unexpected ups and downs of 2016 are causing many hoteliers exercise caution heading into 2017, particularly when it comes to new investments. Political shifts in both the U.S. and U.K. have changed ...

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