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AccorHotels Listens to Social Media Chatter

AccorHotels is using technology from Local Measure to collect data posted online about specific hotel locations. This technology allows the hotel to interact with existing guests and customers. Through research conducted in 2014, AccorHotels found that 77 percent of guests ...

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Google Researches Mobile Travel Behavior

Google and research house TNS are examining the role of mobile in travelers’ search and shopping patterns. According to the data, travelers rely heavily on smartphones during the initial booking and research phase of planning a vacation. For more information ...

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Experts Predict 2017 Occupancy Drop

Hospitality experts expect a slight slump in 2017 as occupancy dips. However, hoteliers shouldn’t submit to defeat yet, as fundamentals remain strong, and many believe this downward trend is merely the softening of a strong cycle, rather than a downturn. ...

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Is Apple Leisure Group Up for Grabs?

Executives from two travel companies have reportedly received queries asking if they are interested in information regarding the acquisition of Apple Leisure Group. Last week, Reuters reported that Apple Leisure was exploring a sale that could value more than $1.5 billion from ...

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Fourth of July by the Numbers

This Fourth of July weekend, Americans will travel more than 50 miles from home—the furthest distance since 2007. According to WalletHub, 85 percent of travelers will drive to their destination, while 3.21 million will travel by plane. To read more ...

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Turkish Tourism Takes a Hit Following Airport Attack

The Istanbul Ataturk Airport reopened one day after the June 28 terrorist attack that killed 42 people and injured at least 200 others. Data already shows that the attack has damaged an already slow summer season for Turkey—tourist arrivals fell ...

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