Midtown Manhattan’s Garment District will be welcoming a new-build, luxury hotel next year on West 38th Street, between Fifth and Sixth Avenues. The ARCHER Hotel, a 21-story property that will be home to 180 guestrooms, a chef-driven restaurant, and a rooftop bar, is being designed with industrial touches of the neighborhood’s heritage, from exposed brick and steel to butcher-block flooring. The lobby will feature a custom-designed and curated furniture collection, coupled with an art consultant’s hand-picked pieces for this boutique hotel. The hotel is expected to open in Spring 2014.
Bringing ARCHER to life is owner and developer LodgeWorks, Partners L.P., a privately-held hotel development and management company, with architectural direction and design under Glen Coben of Glen and Company, based in Manhattan. “ARCHER is not just a hotel; it’s a personality, an eclectic way of being, a welcoming residence, if you will,” said Cheryl Gilliam, VP brands & marketing for LodgeWorks. “Guests are meant to feel as if they are entering a home in many ways, yet it is unlike any other. It’s a warm, welcoming place that is dotted with Chesterfield-style sofas, vibrant art, exposed brick and elegant wood-paneled millwork. It’s a place that might have been here before, timeless in some ways, yet of today in many more; it’s a new American classic.”
The hotel will offer four different guestroom designs. The custom drapery, the headboard, ottoman, throw pillow and blanket will vary within the four designs. The ARCHER rooms, 22 in total, will have additional distinctions with wood floors and an exposed brick wall at the head of the bed.
Each guestroom, boasting all custom-designed furniture, has a dual-functionality to it. The platform bed offers drawers beneath it, the wall sconces double as reading lights and the tufted-leather ottoman serves as a table. Other features of the guestroom include bathrooms with a walk-in dual-head shower, lighted make-up mirror, bathrobes, work space with connectivity hub, laptop safe, in-room refreshment bar, 42-inch flat-panel TV, and MP3 docking station. Complimentary wired and wireless Internet will also be available.
In the coming months the culinary direction of the restaurant and rooftop bar will be unveiled. ARCHER’s other amenities and services will include an on-site fitness room, storied-retail selections from local artisans available to take home, a concierge, complimentary iMac use with printing available, nightly turndown service, complimentary newspapers, and a 100 percent smoke-free environment.
In March of this year model rooms will be completed and final design details revealed.