Value Good value means more than just great pricing with a flooring product. Value is a rich blend of tough durability, vibrant color patterns, and superior construction strength. By all accounts, the Urban luxury vinyl series is a great value. The integrated toughness that flooring demands and the beautiful look that people long for come together with Urban.
Selection With the understanding that a wide selection is key to the perfect design for you, the Urban luxury vinyl series was handpicked from hundreds of color choices to form a wide range of running line tiles and planks. We think that you will like what you see, but if you have a different idea for your living spaces, we have hundreds of special order items to match your taste.
Durability One of the driving forces to get back to the drawing board and come out with a new luxury vinyl line was the lack of strength and durability present in other popular vinyl products. We knew vinyl could be made stronger. Urban is made with this in mind. With Urban, you can expect good durability in the face of real world wear and tear.